Lifestyle Business (#396)

Having a business that complements a full life should be desirable. So why are "lifestyle" businesses treated with derision?

In 2008, Basecamp co-founder and programmer David Heinemeier Hansson delivered one of my favorite speeches of all time. Heinemeier Hansson, commonly known as DHH, was speaking at an event called Startup School, organized by the legendary incubator Y Combinator.

In what I imagine was a shock for the organizers, DHH’s speech poked fun at the culture of ven…