Bait & Switch (#406)
Too many of the hottest companies of the 2010s set prices that were unsustainable. Today, we're seeing the results of that trend.
Recently, I took what felt like a fairly expensive Uber ride from the San Francisco airport. Ridesharing used to be far less expensive than taking a taxi, but that is not the case anymore; in many places, it’s equally expensive, if not more.
However, despite the price hikes, the driver shared that he was struggling to make a profit lately. He said Uber i…


